Freedom Formula Podcast
Australian entrepreneur Shane Da Costa went from overworked fitness professional to building multiple 8-figure online companies — and now he’s revealing how to do the same.
In The Freedom Formula Podcast, Shane breaks down the sales psychology, leadership frameworks, and scaling systems that turn skill into income and income into freedom.
Each week, you’ll get raw, tactical insights on building businesses that print cashflow, grow teams that perform under pressure, and create a life where money and time work for you — not against you.
You’ll also hear unfiltered conversations with ultra high performers and Freedom Fighters — founders, closers, and creators earning on their own terms and redefining what success looks like.
If you’re ready to master the science of sales, the art of scale businesses, and the mindset of freedom — this is your playbook.
Because freedom is a choice.
Freedom Formula Podcast
The Simple Rule That Turns Ordinary Gym Owners Into Exceptional Leaders
✅ Ready to learn the truth about money and freedom? 👇
Join the waitlist for *Freedom Academy* – build a remote sales career and earn $10k–$30k/month in commissions from anywhere:
https://freedomacademy.com.au/freedom-academy-apply-page
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Dan Henderson, a is a world-class coach in mastery, leadership and human performance.
Today we unpack the real reasons people stay stuck at the same level year after year — and the identity, standards and mindset required to finally break through.
Dan explains why most men hit the same ceiling over and over, how your “success thermostat” quietly resets your life back to the level you feel safe at, and why your business, your body and your results will never outgrow the identity you’re operating from. This conversation strips away the myths of motivation and dives into what actually creates long-term growth: proximity, skill acquisition, discipline, and learning to play the long game.
Inside this episode:
* Why your identity, not your strategy, is your biggest bottleneck
* How your “baseline temperature” dictates your income, habits and outcomes
* The hidden beliefs sabotaging your money decisions
* How to step out of the technician mindset and into real leadership
* The 4H Framework (Heart, Head, Hands, How) and how it rewires your life
* Why most people collapse right before they break through
* The role proximity plays in who you become
* Why mastery requires patience, standards and the courage to raise your ceiling
If you’re ready to operate at a higher level — as a man, a leader, a business owner, or a human — this episode will challenge your thinking and reset your standard. It’s practical, it’s sharp, and it forces you to see where you’re holding yourself back… and exactly how to break through it.
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Follow Us On:
Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/)
Facebook: / https://www.facebook.com/shanedacostaofficial/
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Follow Dan on:
https://www.instagram.com/coachdanhenderson
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Get weekly tips and insights on scaling your business:
https://relentlessentrepreneur.com.au/email-optin
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Follow Shane on social media:
Facebook https://www.facebook.com/shanedacostaofficial
Instagram https://www.instagram.com/shanedacosta_official