Freedom Formula Podcast
Australian entrepreneur Shane Da Costa went from overworked fitness professional to building multiple 8-figure online companies — and now he’s revealing how to do the same.
In The Freedom Formula Podcast, Shane breaks down the sales psychology, leadership frameworks, and scaling systems that turn skill into income and income into freedom.
Each week, you’ll get raw, tactical insights on building businesses that print cashflow, grow teams that perform under pressure, and create a life where money and time work for you — not against you.
You’ll also hear unfiltered conversations with ultra high performers and Freedom Fighters — founders, closers, and creators earning on their own terms and redefining what success looks like.
If you’re ready to master the science of sales, the art of scale businesses, and the mindset of freedom — this is your playbook.
Because freedom is a choice.
Freedom Formula Podcast
The 5 Pillars That Are Turning Average Modern Men Into Savage Leaders
✅ Ready to learn the truth about money and freedom? 👇
Join the waitlist for **Freedom Academy** – build a remote sales career and earn $10k–$30k/month in commissions from anywhere: https://freedomacademy.com.au/freedom-academy-apply-page
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Rhys Brooks is a men’s performance coach known for helping men take back control of their life, rebuild their identity, and operate from real strength instead of chaos.
Today’s conversation isn’t about feelings or surface-level motivation. This is about the truth modern men have forgotten - and the standards that rebuild power, direction and freedom.
Rhys breaks down why so many men drift through life on autopilot, why discipline matters more now than ever, and the mindset traps that keep men weak, reactive and overwhelmed.
He explains the difference between a man who leads his life and a man who survives it, the role identity plays in every decision you make, and how to build a foundation that doesn’t crumble the second life gets hard.
Inside this episode:
• Why most modern men are living life on “default mode”
• The standards that turn men into leaders rather than passengers • How discipline becomes the pathway to real freedom
• The identity shift every man must make if he wants power and direction
• Why comfort is destroying men faster than adversity ever could
• How to take ownership of your life and operate with clarity
• The difference between strength that looks good and strength that lasts
If you’re a man who wants to raise your standards, build a stronger identity, and create a life you’re actually proud to lead, this episode will hit differently.
It’s straightforward, it’s honest, and it’s the reminder every man needs to hear.
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Instagram: / [https://www.instagram.com/shanedacosta_official](https://www.instagram.com/shanedacosta_official/)
Facebook: / https://www.facebook.com/shanedacostaofficial/ ————————————
Follow Rhys on: https://www.instagram.com/brooks_performance
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