Freedom Formula Podcast
Australian entrepreneur Shane Da Costa went from overworked fitness professional to building multiple 8-figure online companies — and now he’s revealing how to do the same.
In The Freedom Formula Podcast, Shane breaks down the sales psychology, leadership frameworks, and scaling systems that turn skill into income and income into freedom.
Each week, you’ll get raw, tactical insights on building businesses that print cashflow, grow teams that perform under pressure, and create a life where money and time work for you — not against you.
You’ll also hear unfiltered conversations with ultra high performers and Freedom Fighters — founders, closers, and creators earning on their own terms and redefining what success looks like.
If you’re ready to master the science of sales, the art of scale businesses, and the mindset of freedom — this is your playbook.
Because freedom is a choice.
Freedom Formula Podcast
Charge PREMIUM PRICES For Your Services (Copy This 5-Part Framework)
The wealthy aren't looking for cheap options. They're looking for certainty in outcomes that ordinary providers can't guarantee.
Join Shane Da Costa as he reveals how he sold a $140,000 personal training package in an industry where most trainers struggle to charge $60 per session.
Shane breaks down his five-part framework for premium positioning in any industry
Whether you're a coach, consultant, founder, or creator in a saturated market - this episode will completely transform how you view your services and pricing strategy.
Shane shares how to identify what your clients truly want, positioning yourself as the premium option, and having the confidence to charge what you're truly worth.
Key Points
00:01:10 The big shift
00:03:40 People want the "hole" not the "drill"
00:06:10 Selling high-performance
00:09:40 Understanding what you actually sell
00:12:10 Designing an offer
00:16:30 Delivering an experience
00:19:40 Creating leverage
00:23:30 Using scarcity and exclusivity
00:27:30 Why you should charge premium prices
Ready to break out of the commodity trap and charge premium prices in your industry?
Listen now to discover how to position yourself as the expert clients will happily pay top dollar to work with.
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Facebook https://www.facebook.com/shanedacostaofficial
Instagram https://www.instagram.com/shanedacosta_official